The cosmopolitan and kitschy pret diffusion line of Casa Paradox, Casa POP is targeted towards the young urban diva and lays emphasis on ‘High Voltage Living’ with a design language that is born in India, made in India, for the world. The all-new showcase is a composition of home and fashion accessories by Raseel Gujral Ansal, along with hand-picked products, in tandem with the personality of POP. This one-of-a-kind retail concept presents a range of limited edition pieces that ferment the brand’s legacy whilst ensuring it appeals to the trendy and vibrant urban consumer. Casa POP plans to expand through shop-in-shops and exclusive outlets nationally and internationally. It has been a part of key international trade fairs and stood out from the clutter.
Zokudo – India’s first swappable eGift card platform, allows you to purchase an eGift voucher from host of luxury and premium brands experiences or packages, and send it to anyone you please at that very instant via eMail and SMS. Zokudo makes gifting quick and easy, offering online eGift cards of brands and experiences that deliver the best in fashion, spa, beauty, sports, adventure, dining and more. These eGift cards are easy to redeem at a number of authorized brand store locations across India.